Papaya Global
One acquisition. Global attention. Zero wasted motion.
Big story, bigger stage
100%
Increase in share of voice
4X
Website traffic increase MoM
After beginning work together, we leveraged news around Papaya's acquisition of Azimo, a London-based money transfer business. We secured coverage in TechCrunch, including coordinating exclusive interviews with CEOs from both Papaya and Azimo.
The Move: Big Story, Bigger Stage
After beginning work together, the agency leveraged news around Papaya's acquisition of Azimo, a London-based money transfer business. We secured coverage in TechCrunch, including coordinating exclusive interviews with CEOs from both Papaya and Azimo.
The Outcome: KPIs Blown Out. Press Delivered.
Within the first 3 months of engagement, Papaya experienced immediate impact. The brand achieved a 100% increase in share of voice against competitors, a 4X increase in website traffic month-over-month from historic highs of brand impressions, and additional marquee press wins in CNBC, Fortune, Time, and Authority Magazine.
The past month has been monumental. It was a tall order to fill, and you all executed the month flawlessly and made my life SO much easier!
Papaya Global Executive
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